Welcome to the Red Movement
Where Truth Inspires Social Justice
The book “THE RED MOVEMENT” is now available on Amazon and Barnes & Noble. The second edition is being released in June 2021.
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We are in the middle of the greatest human rights and environmental crises in history. In many ways, the Black Lives Matter Movement is the tip of the iceberg when it comes to understanding, confronting, and dismantling systemic racism, discrimination, and social injustices facing the world today.
The byproducts of social injustice have infiltrated almost every aspect of our lives from the cocoa beans harvested by child slaves to the hundred pound of coffee beans that sell for $3.00.
We consume these products that use slave labor, forced labor, or child labor. These products touch almost every aspect of our lives from the clothes we wear to the diamonds we buy, electronics, shoes, toys, cosmetics, jewelry, and even computers and food.
The Red Movement takes Black Lives Matter to the next level giving people solutions to these deeper social injustices and putting them in a global context.
While systemic racism, institutional discrimination, and injustice have grown so have modern-day slavery. The world is declared ‘slave free,’ but the truth is just the opposite. People are still bought and sold in public auctions, forced to sell their bodies for sex or work in hidden factories or farms under unbearable conditions. Some even toil away on construction sites for the world’s most famous sporting events.
The reality is that slavery never really ended just like racism and discrimination. It just changed form and became more embedded and underground than every before.
We can’t wait on governments or non-profits to make a difference. The average everyday person has enormous power to right these wrongs in ways that few realize, until now.
The Red Movement book shows people how some of the worst modern-day injustices have been propelled forward by unchecked consumerism. People have been completely unaware that they have been supporting these unethical practices by buying these products.
The Red Movement works to push the issue of social justice forward in the aftermath of the Black Lives Matter Global Protests and the George Floyd tragedy by creating a grassroots, international effort to stop systemic racism, discrimination, modern-day slavery, and the destruction of the planet through awareness, advocacy, and action.
This movement provides new perspectives and solutions to fighting these old social justice problems through conscious consumerism that support corporations, products, and even events that leave behind a positive legacy for the environment and generations to come.
Look at it this way, if one person buys a product from a company or supports an event that results in the violation of basic human rights or environmental damage nothing happens.
Yet, when millions of people buy products from the same company or support the same event that exploits people and the planet then we are collectively and silently promoting, supporting, and expanding the unethical and illegal practices we detest. This happens every day.
Millions of people don’t realize that they unknowingly purchase products and thereby support corporations who mistreat their workers, exploit their basic human rights, expose them to dangerous conditions, deny them a livable wage, dump toxic chemicals and materials into the environment, or overflow landfills with hazardous waste and toxins.
By buying these products and thereby supporting these actions we engage in unchecked consumerism that is ravaging our planet and leading to the greatest human rights and environmental crises in history.
Black Lives Matter opened people’s eyes to the injustices in plain sight. The Red Movement pushes that door wide open to the injustices we don’t see but can be just as damaging.
The mission of the movement is to empower people to make conscious choices that align with their beliefs by supporting corporations, practices, and events that promote basic human rights and the environment.
Consumerism and business must be used as a force for good and many young consumers are demanding this change in the era of Black Lives Matter. A business model that exploits the Earth and people are no longer sustainable or acceptable in the name of “profit.” It never was and it never will be. These are the principles the RED Movement is built upon.
To learn more about the movement and how you can make a difference read the book, “THE RED MOVEMENT” available on Amazon and Barnes & Noble links below.
As Margaret Mead so profoundly said, “Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”
Join us in this global mission.